Category: PR Zen

  • Frost Locker: New Research Reveals Mild Cold—Not Extreme Cold—Delivers Real Health Benefits of Cold Therapy

    Frost Locker: New Research Reveals Mild Cold—Not Extreme Cold—Delivers Real Health Benefits of Cold Therapy

    Experts say controlled, gentle cooling activates metabolism and recovery safely—while extreme methods trigger stress, not adaptation.

    New Research Reveals Mild Cold—Not Extreme “Cold Shock”—Delivers Real Health Benefits of Cold Therapy.

    BOISE, Idaho, Oct. 31, 2025 / PRZen / While ice baths and cryotherapy chambers have become cultural wellness trends, new scientific reviews reveal that mild, controlled cooling—not freezing “cold shock” exposures is what delivers the real physiological benefits of cold therapy.

    According to leading medical and biophysical researchers, the body’s metabolic and recovery responses are maximized when temperature exposure is moderate and sustained, rather than extreme and stressful. The findings reframe how athletes, wellness centers, and the public should approach cold exposure for health and performance.

    “From the standpoint of metabolic health and fat burning, there is no reason to prefer the extremely stressful, potentially risky, and energy-intensive methods of whole-body cryotherapy over moderate cold exposure,” Dr. Jana Hartmann, Biophysicist – Neuroscientist, Hannover Germany.

    Dr. Yebeltal Gezahegn, whose 2025 paper Controlled Temperature Exposure and Human Thermogenesis has become a leading reference on the topic, explains that the key to effective cold therapy lies in how the body’s sensory receptors detect and respond to cooling—not how cold the environment gets.

    “Mild, receptor-mediated cooling recruits brown adipose tissue and preserves homeostasis, while extreme exposure disrupts it,” says Dr. Gezahegn, M.D., Milan Italy. “Ethical practice lies not in pushing biological limits but in optimizing them within evidence-based boundaries.”

    Dr. M. Karovic’s 2024 review Health Claims Related to Temperature Exposure and Thermogenesis supports these conclusions, showing that the body’s thermogenic activation occurs fully within 10–22 °C and that plunges below this threshold trigger a “cold shock response” that increases cardiovascular strain without added benefit.

    The Science Behind Controlled Cooling

    Thermogenesis—the body’s internal heat-production mechanism—is triggered when skin thermoreceptors sense even a slight temperature drop. This activates a chain of physiological events involving the hypothalamus, brown adipose tissue (BAT), and skeletal muscle, leading to measurable increases in metabolic activity.

    Studies using PET-CT imaging (Blondin et al., 2016; Yoneshiro et al., 2017) confirm that air exposures around 18–22 °C or brief water immersions near 10–15 °C safely stimulate BAT, improve glucose regulation, and enhance recovery—all without the risks associated with extreme cryogenic conditions.

    By contrast, ultra-low-temperature cryotherapy and ice plunges provoke acute vasoconstriction, hyperventilation, and transient blood-pressure spikes—physiological defenses that shut down thermogenic adaptation rather than support it.

    “The human thermogenic system was designed for adaptation, not trauma,” notes a Frost Locker spokesperson. “When we expose the body to mild cold, it learns to adapt. When we shock it, it simply defends itself.”

    Mild Cold, Maximum Benefit

    Across independent research groups, controlled mild cold has been shown to:

    • Activate brown adipose tissue (BAT) and increase calorie utilization.
    • Enhance lipid and glucose metabolism for metabolic balance.
    • Improve recovery through better circulation and reduced inflammation.
    • Support mood regulation and resilience through moderated sympathetic activation.

    These benefits occur without shivering or psychological distress, demonstrating that the body’s natural thermogenic pathways thrive within comfortable, evidence-based limits.

    Guidelines for Safer Cold Practice

    Health professionals recommend that individuals seeking the benefits of cold exposure follow these principles:

    • Aim for “cool, not extreme.” Air at 4-8 °C or water at 10-15 °C is ideal
    • Limit sessions to 5–15 minutes, staying below the shivering threshold.
    • Repeat consistently—daily or several times weekly—to build adaptation safely.
    • Rewarm gradually after exposure to encourage circulation recovery.

    As Dr. Hartmann emphasizes, sustainable metabolic improvement comes from moderation: “Cold exposure should complement biology, not fight against it.”

    Frost Locker is a wellness technology company based in Boise, Idaho, committed to advancing safe, evidence-based cold therapy. Its Cold Room systems deliver controlled, mild cooling that aligns with the latest medical research on thermogenesis, metabolism, and human performance. By combining precision engineering with clinical science, Frost Locker promotes cold exposure that heals rather than harms.

    References:

    1. Gezahegn Y. (2025). Controlled Temperature Exposure and Human Thermogenesis: Mechanisms, Outcomes, and Misconceptions.
    2. Karovic M. (2024). Health Claims Related to Temperature Exposure and Thermogenesis: A Narrative Review.
    3. Hartmann J. (2025). Personal Communication – Biophysical Perspectives on Cold Exposure and Metabolic Health.
    4. Blondin D. P. et al. (2016). Eur. J. Clin. Nutr., 70(4), 425–431.
    5. Brazaitis M. et al. (2019). Am. J. Physiol. Regul. Integr. Comp. Physiol., 317(3), R442–R451.
    6. Yoneshiro T. et al. (2017). PLoS ONE, 9(4): e94698.

    Please visit www.frostlocker.com for more details.

    Media Contact
    Kadence Jacobs, Marketing Director – Frost Locker
    800-237-2862

    Press Release Distributed by PRLog

    Source: Frost Locker

    Follow the full story here: https://przen.com/pr/33597079

  • Veterans Day 2025: Virginia Veterans Can Claim Free Words of Veterans Book Vouchers

    Veterans Day 2025: Virginia Veterans Can Claim Free Words of Veterans Book Vouchers

    Virginia Department of Veterans Services Grant Enables Free Print-On-Demand Book Vouchers for Veterans Through Words of Veterans a U.S. Veteran-led organization.

    QUANTICO, Va. & LORTON, Va. & WOODBRIDGE, Va. & FREDERICKSBURG, Va., Nov. 2, 2025 / PRZen / Virginia Veterans Can Claim Free Words of Veterans Book Vouchers — In honor of Veterans Day 2025, Words of Veterans — https://www.wordsofveterans.com/ — is proud to announce 1,000 print-on-demand book vouchers, funded by a grant from the Virginia Department of Veterans Services (DVS), are now available to U.S. Veterans and their immediate family members living in Virginia. These vouchers will remain available through November 11, 2025 (Veterans Day) at five participating Veterans and community locations across Northern Virginia.

    Participating Locations:

    Woodbridge Moose Lodge
    9612 Fernedge Ln, Lorton, VA 22079
    (703) 339-6686

    American Legion Post 28
    17934 Liming Ln, Triangle, VA 22172
    (703) 221-2507

    VFW Post 3103
    Princess Anne St, Fredericksburg, VA 22401
    (540) 373-3110

    Marine Corps League Mickey Finn Detachment #333
    18736 Fuller Heights Rd, Triangle, VA 22172
    (703) 221-7393

    Veterans Growing America
    15001 Potomac Town Pl Unit 130, Woodbridge, VA 22191
    (571) 969-1017

    The 1,000 Words of Veterans book vouchers enable U.S. Veterans and immediate family members residing in Virginia to print their military stories, reflections, or memoirs at no cost, turning their personal experiences into a professionally bound 6″ × 9″ hardcover book (up to 350 pages). Using the online platform, participants respond to a guided series of writing prompts inspired by the Library of Congress Veterans History Project, automatically generating a formatted manuscript that can be printed and delivered in Virginia.

    Eligibility: U.S. Veterans and immediate family members residing in Virginia.

    This DVS-funded initiative underscores Virginia’s commitment to preserving Veterans’ legacies and honoring their post-service contributions through storytelling and publication. “Whether you served in combat, support, or peacetime — your story matters,” said Alex Sebby, Founder of Words of Veterans. “Let’s get it in print, honor your service, and share your legacy.”

    For more information contact alex@wordsofveterans.com.

    Contact
    Alex Sebby
    5714945106
    alex@wordsofveterans.com

    Press Release Distributed by PRLog

    Source: Words of Veterans

    Follow the full story here: https://przen.com/pr/33597346

  • The AI CEO Partners with D3 Hockey News to Elevate the Voice of Division III Hockey Nationwide

    The AI CEO Partners with D3 Hockey News to Elevate the Voice of Division III Hockey Nationwide

    AI strategy meets the spirit of competition as The AI CEO and D3 Hockey News unite to transform how data, intelligence, and human passion power Division III hockey.

    ANN ARBOR, Mich., Oct. 31, 2025 / PRZen / The AI CEO, a leader in AI strategy, automation, and data-driven transformation, today announced a strategic partnership with D3 Hockey News, the nation’s premier independent source for NCAA Division III hockey coverage.

    This collaboration goes beyond sponsorship it represents a new model for how AI-powered organizations can enhance storytelling, fan engagement, and performance analytics across community-driven sports.

    “At The AI CEO, we believe AI isn’t just for corporations it’s a force multiplier for passion-based communities,” said RJ Grimshaw, Founder and CEO of The AI CEO. “Through this partnership, we’re applying intelligent data systems and AI agents to help D3 Hockey News create deeper insights, elevate every athlete’s story, and set a new standard for digital sports coverage.”

    D3 Hockey News reaches thousands of fans nationwide with league-by-league podcasts, real-time analysis, and unfiltered reporting. With The AI CEO’s support, the platform will integrate AI-driven analytics, automated content insights, and data visualization tools that reveal trends, performance patterns, and community sentiment in real time.

    This partnership illustrates how The AI CEO’s AI strategy framework rooted in intelligent automation, adaptive learning models, and agent collaboration can empower organizations of any size to operate smarter, faster, and with more clarity.

    Together, The AI CEO and D3 Hockey News are pioneering a new era where AI agents augment human creativity, giving fans, players, and coaches a more informed, connected, and immersive hockey experience.

    Visit diiihockeynews.com for the latest updates, podcasts, and AI-enhanced season coverage.

    Media Contact:
    The AI CEO Communications
    📧 team@theaiceo.ai

    Press Release Distributed by PRLog

    Source: The AI CEO

    Follow the full story here: https://przen.com/pr/33597291

  • TRUE Palliative Care Launches as California Strengthens Commitment to Compassionate Care Under SB 403

    TRUE Palliative Care Launches as California Strengthens Commitment to Compassionate Care Under SB 403

    Dr. Bob Uslander launched TRUE Palliative Care, providing personalized in-home support for people with serious or chronic illness.

    SAN DIEGO, Oct. 28, 2025 / PRZen / Following California’s landmark decision to make the End of Life Option Act permanent under Senate Bill 403, a new chapter of compassionate healthcare has begun.

    Today, palliative care pioneer Dr. Bob Uslander announced the official launch of TRUE Palliative Care (TPC), an evolution of in-home, whole-person care designed to support patients and families living with serious or chronic illness, long before hospice begins.

    An Evolution of Empowered Endings

    For over 37 years, Dr. Uslander has witnessed the emotional, physical, and spiritual complexities families face when illness changes everything.

    Born from the success and trusted reputation of Empowered Endings, which continues to guide families through life’s final chapter, TRUE Palliative Care expands that mission upstream.

    While Empowered Endings supports patients navigating the end of life through concierge care for patients on hospice, MAiD, and VSED, TRUE Palliative Care serves those living with serious, chronic, and progressive conditions such as cancer, dementia, Parkinson’s, heart and lung disease, ALS, liver and kidney disease, and complications of aging.

    What Makes TPC “TRUE”

    Unlike traditional palliative programs that often begin too late, TRUE Palliative Care begins earlier, alongside treatment, focusing on:

    • Relief that restores presence — Managing pain, fatigue, and symptoms so patients can return to living, not just surviving.
    • Clarity that replaces confusion — Translating complex medical decisions into aligned, values-based choices.
    • Support that listens before it leads — Building care plans that reflect what comfort truly means to each person.
    • Healing beyond medicine — Integrating complementary therapies such as massage, Reiki, music therapy, and grief support for full-spectrum healing.

    A Timely Shift Toward Humanized Healthcare

    The launch of TRUE Palliative Care aligns with California’s strengthened commitment to compassion and choice under SB 403, guaranteeing permanent access to informed, dignified end-of-life options.

    Dr. Uslander joined Senator Catherine Blakespear, Leslie Chinchilla, and Dan Diaz at the SB 403 Press Conference in Encinitas, representing the Empowered Endings Foundation in celebrating this milestone for patients, families, and providers statewide.

    “Healthcare should empower people to live with comfort, clarity, and connection, from diagnosis through every chapter that follows. The state’s decision underscores exactly what TPC stands for: care rooted in humanity, not hurry,” states Dr. Bob Uslander.

    About TRUE Palliative Care

    TRUE Palliative Care (TPC) is a physician-led, in-home healthcare service dedicated to transforming the experience of serious illness by helping patients and families live with more peace, comfort, and dignity. Founded by Dr. Bob Uslander, TPC is part of the Empowered Endings family, together pioneering a continuum of compassionate care that honors life’s full journey.

    Discover care that connects, when it counts.
    www.truepalliativecare.com

    Press Release Distributed by PRLog

    Source: TRUE Palliative Care

    Follow the full story here: https://przen.com/pr/33596915

  • Literary fiction novel- ‘Skylark’ wins Bronze Medal

    Literary fiction novel- ‘Skylark’ wins Bronze Medal

    The Military Writers Society of America (MWSA) awarded Skylark, a Literary Fiction book, the Bronze medal for the 2025 Book Awards Season. Skylark tells the story of Rachel Ryker, the first female Navy SEAL determined to dismantle the patriarchy from within and liberate women from global subjugation all while ignoring the fact that she’s in love with her best friend and second in command, Christopher Williams.

    VIRGINIA BEACH, Va., Oct. 26, 2025 / PRZen / The Military Writers Society of America (MWSA) awarded Skylark, a Literary Fiction book, the Bronze medal for the 2025 Book Awards Season. Skylark tells the story of Rachel Ryker, the first female Navy SEAL determined to dismantle the patriarchy from within.When a stolen CIA malware code threatens national security, Rachel and her second-in-command, Christopher Williams, are sent on a high-stakes mission across the Middle East. But as loyalties blur and forbidden feelings surface, Rachel must choose between the Navy she swore to serve—and the man she’s falling for.

    MWSA member and author Megan Michelle comes from a military family and always dreamed of joining. A heart condition brought her military service dreams to an end so she writes as a way to highlight.

    The MWSA review said, “Readers of action thrillers will appreciate Skylark: The SEAL Saga Book One, although they will encounter variations in this example of the genre. Contemporary popular culture features many smart, beautiful, female soldiers, detectives, and spies; but in this long novel Megan Michelle gives more space than most authors to the emotional and psychological complexity of these figures.”

    Megan Michelle had this to say: “This is one of my proudest achievements. Receiving this award from an organization as committed to quality and craftsmanship as the MWSA is so validating to me as an author.”

    Military Writers Society of America (MWSA) announced the final winners at the MWSA annual conference and awards banquet in Kansas City, MO on September 27, 2025.

    For MWSA’s full book review, please see: https://www.mwsadispatches.com/library/2025/skylark

    For review copies or interviews, please contact the author at megan@megan-michelle.com or (757) 383-1914.

    About Skylark

    Skylark (Bound Books, 2025) tells the story of Rachel Ryker, the first female Navy SEAL determined to dismantle the patriarchy from within. When a stolen CIA malware code threatens national security, Rachel and her second-in-command, Christopher Williams, are sent on a high-stakes mission across the Middle East. But as loyalties blur and forbidden feelings surface, Rachel must choose between the Navy she swore to serve—and the man she’s falling for.

    The 455-page literary fiction novel is available via Ingram Spark for distribution. For additional information, please see https://www.megan-michelle.com/

    Press Release Distributed by PRLog

    Source: Bound Books LLC

    Follow the full story here: https://przen.com/pr/33596723

  • Qvarz LLC Expands Global Reach with High-Precision Quartz Cuvettes and Optical Components

    Qvarz LLC Expands Global Reach with High-Precision Quartz Cuvettes and Optical Components

    Qvarz LLC, a Wyoming-based precision manufacturer of quartz cuvettes, flow cells, and optical labware, is helping global scientists achieve more accurate results through affordable custom fabrication and fast worldwide shipping.

    Oct. 30, 2025 / PRZen / SHERIDAN, Wyo. — Qvarz LLC, a US-registered company dedicated to manufacturing quartz cuvettes and laboratory-grade optical components, is accelerating its global expansion to better serve scientific communities across North America, Europe, and Asia.

    From basic absorption cuvettes to custom-engineered flow cells and IR/fluorescence models, Qvarz has become a reliable supplier to:

    • University labs (e.g., Northwestern University, UC Berkeley, AGH Kraków)
    • Biotechnology companies
    • Analytical instrumentation developers
    • Industrial R&D groups

    Core Products & Capabilities

    • UV-Vis, IR, and Fluorescence Quartz Cuvettes
    • Micro, Semi-Micro, Standard, and Long Pathlength Cells
    • Flow Cells with threaded ports (M6, UNF, G1/4, etc.)
    • Machined Quartz and Sapphire Optical Components
    • Bonded, Fused, and Molded Fabrication
    • Custom Dimensions, Markings, and CAD-based Designs

    Why Researchers Choose Qvarz LLC

    • Fast Global Shipping — via FedEx, DHL, or your preferred courier
    • No MOQ for Most Models — small batch or one-off prototypes welcome
    • Dedicated Support — technical drawings, quotations, and PO handling
    • Tax & Compliance Ready — EIN, DUNS, W-9, ISO-like documentation

    “Precision shouldn’t cost a fortune,” says Mr. Bryan Wright, Managing Director of Qvarz LLC. “We work closely with lab managers, purchasing officers, and researchers to ensure the cuvettes they receive are not only on-spec, but on time.”

    The company is increasingly relied upon for custom fabrication, with standard lead times of 3–4 weeks for bonded/fused assemblies, and same-week shipping for many stock items.

    Contact
    Company: Qvarz LLC
    Contact: Bryan Wright (Mr.)
    5852826762

    Press Release Distributed by PRLog

    Source: Qvarz LLC

    Follow the full story here: https://przen.com/pr/33597123

  • Cerberus ODC in Collaboration with NVIDIA Launches All-American AI-RAN Stack, Enabling AI-Native 5G Today and Accelerating the Path to 6G

    Cerberus ODC in Collaboration with NVIDIA Launches All-American AI-RAN Stack, Enabling AI-Native 5G Today and Accelerating the Path to 6G

    Software-Defined Architecture Delivers Breakthrough Performance Gains, Unlocking Distributed AI Inference at the Forward Edge and Powering AI for the Physical World

    Oct. 30, 2025 / PRZen / NEW YORK — Open RAN Development Company (ODC), a Cerberus Capital Management portfolio company, today announced the successful integration of its AI-native RAN software with the NVIDIA AI Aerial platform. This milestone delivers a production-ready, All-American AI-RAN stack that achieves an unprecedented leap in performance, establishing a new benchmark for wireless networks and creating a powerful, distributed AI inference engine at the network Forward Edge.

    The fully integrated, software-defined solution was demonstrated at the NVIDIA GTC DC conference, October 27-29.

    A New Benchmark for RAN Performance
    By leveraging the NVIDIA AI Aerial platform, which includes the Grace Hopper Superchip and CUDA-accelerated libraries, ODC’s AI-native software stack has achieved breakthrough performance gains compared to traditional CPU-based vRAN architectures. These results establish a new industry benchmark for performance, proving the transformative value of a GPU-accelerated RAN architecture.

    Key performance achievements include:

    • 380x faster Massive MIMO L2 processing
    • 40x faster L1 signal processing
    • 7x increase in cell capacity
    • 3.5x higher power efficiency per cell

    These “x-factor” improvements are a direct result of an AI-native architecture that offloads the most compute-intensive functions to the GPU, revolutionizing the efficiency and capability of the wireless network.

    Unlocking AI Inference at the Forward Edge
    Beyond creating a superior RAN, this collaboration transforms the network into a massively distributed AI engine for inference workloads. The dramatic performance gains and low latency of the AI-RAN architecture are essential for both the existing and next wave of artificial intelligence: “AI for the Physical World.” For the first time, operators can deploy advanced applications for general AI inference applications, and critically, that require real-time sensing, analysis, and action directly from their network infrastructure.

    “This milestone marks a defining step toward realizing AI-native wireless infrastructure,” said Dr. Shaygan Kheradpir, Chairman of ODC. “Our AI-RAN platform is not just about a faster more efficient network; it’s about creating an intelligent, city-scale compute fabric for all types of AI inference. This enables operators to move beyond basic connectivity and enter the very large high-value market of delivering real-time intelligent applications for everything from enterprise AI to autonomous systems and public safety.”

    The Power of a Software-Defined Architecture
    The record-speed, end-to-end integration—from ODC’s L2/L3 software to NVIDIA’s L1, a commercial 5G Core, and commercial devices—is a hallmark of a truly software-defined system. This architecture brings the agility of the cloud industry to the telecom world, closing the gap between prototype and production from years to days. New features and AI capabilities can be deployed and upgraded continuously, even after the network is live.

    Srinivas Gudladana, CEO of ODC, added: “AI-RAN represents a fundamental evolution in how networks operate. Our architecture provides the flexibility to run workloads on the optimal compute resource, whether CPU or GPU. By building on the NVIDIA AI Aerial framework and leveraging the power of CUDA, we are not just accelerating the RAN; we are giving developers the tools to create a new generation of AI-driven applications that deliver unprecedented agility and performance for operators.”

    Ready for Deployment
    The integrated AI-RAN solution has achieved full production maturity and is ready for real-world deployment. With this launch, the Nvidia-ODC AI-RAN leapfrogs today’s legacy RANs with American innovation, empowering operators to deploy 5G Advanced ready applications for AI inference workloads, from general enterprise AI to the most demanding “AI for the Physical World” applications. Mission-oriented enterprises and operators can now plan for next-generation network intelligence, as ODC confirms its AI-RAN solution will be commercially available for deployment beginning in Q1 2026.

    For a deeper technical overview, please visit our tech blog https://orandevco.com/scaling-mimo-for-network-efficiency/

    About ODC
    ODC is a technology innovator delivering AI-native, software-defined RAN solutions optimized for heterogeneous compute environments. ODC’s platform enables operators to accelerate AI-RAN adoption, transform their networks into distributed AI inference platforms, and unlock new revenue streams for the era of “AI for the Physical World”. Learn more at www.orandevco.com.

    Press Release Distributed by PRLog

    Source: ORAN Development Company

    Follow the full story here: https://przen.com/pr/33597155

  • The Mobile-First Company Raises $12M to Build Simple, Powerful Software for Small Teams

    The Mobile-First Company Raises $12M to Build Simple, Powerful Software for Small Teams

    Backed by Base10 and Lightspeed, the Miami-based startup expands its AI suite for small teams with invoicing and expense apps.

    Oct. 30, 2025 / PRZen / MIAMI — The Mobile-First Company announced a $12M (10M€) Seed round led by Base10 and Lightspeed Venture Partners to build simple, powerful software for small teams.

    The company’s first app, Allo, is an AI phone system already used by 5,000 businesses worldwide. It automates call notes, powers AI receptionists, and connects conversations to the tools teams use every day.

    The round fuels the launch of two new products that extend everyday workflows beyond calls: • Due — an AI invoicing app that creates, sends, and reconciles invoices directly from a phone. • Claim — an AI expense app that captures receipts, categorizes spend, and prepares reports in seconds.

    “Small teams know AI can help, but most tools feel built for big companies or engineers,” said CEO Jérémy Goillot. “Allo proved that AI belongs inside the tools people open all day. Calls, invoices, expenses. If Allo is our A, we plan to work through the alphabet of problems that slow teams down.”

    Customers already use Allo for tangible gains. Sales teams sync call outcomes to their CRM without manual work. Auto repair shops route missed calls to an AI agent that books appointments. Michelin-starred restaurants confirm guests automatically via SMS.

    “Jérémy and his team are building the AI-native operating system for Main Street,” said Rexhi Dollaku, General Partner at Base10 Partners. “They meet small business owners where they are — on their phones, not behind a desk.”

    Antoine Moyroud, Partner at Lightspeed, added, “Their customers don’t choose them because they use AI; they choose them because the tools just work. The AI is the invisible force behind their productivity.”

    Founded by Jérémy Goillot and Franco Pinto, The Mobile-First Company is relocating its headquarters to Miami and plans to hire 30+ people locally or remotely. Learn more at https://themobilefirstcompany.com.

    Press Release Distributed by PRLog

    Source: The Mobile-First Company

    Follow the full story here: https://przen.com/pr/33597184

  • Thousands of Smiles, Millions of Logo Views: RoarFun Brings Emotions Into Premium Retail Spaces with Formula Simulator for Immersive Brand Activation

    Thousands of Smiles, Millions of Logo Views: RoarFun Brings Emotions Into Premium Retail Spaces with Formula Simulator for Immersive Brand Activation

    Entertainment technology company RoarFun™ proves that emotion is the strongest driver of engagement. In one of the most prestigious retail destinations, RoarFun™ transformed a shopping mall floor into an immersive Formula experience — a brand activation that left thousands of visitors smiling, created endless photo moments, and turned ordinary shopping into an unforgettable day.

    PRAGUE, Oct. 30, 2025 / PRZen / Turning Retail Space into a WOW Immersive Experience
    As consumers increasingly seek experiences over transactions, RoarFun™ demonstrated how emotion, competition, and technology can redefine how people interact with retail spaces. According to global marketing research, brand experiences are becoming the new loyalty engine:

    “Every company dreams of creating moments that people remember long after they’ve left the shopping mall,” said David Bako, Event Director at RoarFun™. “Our goal is to help brands turn those moments into measurable engagement. In this retail brand activation, the energy, the smiles, and the excitement spoke louder than any advertisement ever could.”

    https://youtu.be/oLltLZdA0C8?si=q5NWM4azsaAQMt7t

    The WOW Effect: When Emotion Meets Brand Awareness
    The activation drew continuous crowds, increasing visitors’ time and generating record-breaking social-media impressions. Shoppers stopped, filmed, and shared their moments, creating organic reach for both the retail destination and participating brands.

    RoarFun™ Virtual Branding Design Studio integrated the client’s identity across the entire digital experience, from custom-designed Formula livery and trackside billboards to branded leaderboards. The result delivered millions of impressions during the event.

    Engaging Competition That Keeps Visitors Coming Back
    Grand Pilot™ leaderboard prominently showed the best lap times throughout the activation, encouraging visitors to return and compete. The big screen displayed the client’s branding, providing continuous visual exposure. Visitors snapped photos of their names, and the content flooded social media, organically extending the brand activation’s reach.

    Emotion Engineered for Scalability
    RoarFun’s brand activations are not only spectacular but also practical. Designed for all ages, the Formula simulator combines high-end motion platform with intuitive controls, ensuring that even first-time drivers can enjoy the experience. Built on portable architecture and designed for easy and rapid setup, Motion Racing Simulator requires only a standard power outlet and can be installed even in narrow areas. With warehouses across Europe and the USA (Las Vegas), RoarFun delivers immersive experiences to premium brands in retail destinations and shopping malls worldwide.

    “Retail is evolving fast,” adds Bako. “People don’t just come to shop — they come to feel something. That’s where RoarFun comes in. We engineer emotion.”

    About RoarFun™
    RoarFun™ is a technology company transforming entertainment through immersive experiences. The company designs and delivers branded racing and flight experiences powered by advanced simulation. With more than a decade of experience across Europe and USA, RoarFun bridges technology, marketing, and storytelling to create unforgettable experiences that inspire audiences of every age.

    Press Release Distributed by PRLog

    Source: RoarFun™

    Follow the full story here: https://przen.com/pr/33597124

  • Words of Veterans & Veterans Growing America Collaboration

    Words of Veterans & Veterans Growing America Collaboration

    Virginia Department of Veterans Services Grant Enables Free Print-On-Demand Book Vouchers for U.S. Veterans Living in Virginia Through Words of Veterans a U.S. Veteran-led Organization.

    Oct. 28, 2025 / PRZen / QUANTICO, Va. — Words of Veterans (WoV), founded by U.S. Marine Corps Veteran Alex K. Sebby, in partnership with Veterans Growing America (VGA), founded by Army Veteran Donnell Johns Sr., is proud to announce the weekly distribution of free print-on-demand book vouchers made possible by a grant from the Virginia Department of Veterans Services (VDVS).

    The vouchers will be distributed every weekend at Veterans Growing America in Woodbridge, Virginia on the following dates:

    November 1-2, November 8-9, and culminating on Veterans Day – November 11.

    The fully-funded Words of Veterans book voucher allows Veterans and their immediate families to print their U.S. Military stories, reflections, or memoirs at no cost, turning personal experiences into professionally bound 6″ × 9″ hardcover books. Through the Words of Veterans writing platform, participants answer a guided set of questions, generate a formatted manuscript, and redeem their voucher to cover printing and shipping costs.

    “Too many Veteran stories go untold,” said Alex Sebby, Founder of Words of Veterans. “With support from the Virginia Department of Veterans Services, we’re providing the tools and funding to help Veterans capture their legacy-not just for themselves, but for their families and the broader community.”

    Here’s how it works:

    • Eligibility: U.S. Veterans and immediate family members residing in Virginia.

    Voucher Value: Redeemable for one full-color, 6″ × 9″ hardcover Words of Veterans print-on-demand book (up to 350 pages), printed and shipped in Virginia.

    The Virginia Department of Veterans Services grant showcases the Commonwealth’s dedication to Veteran legacy preservation and post-service recognition.

    Sebby encourages interested Veterans to register early: “Whether you served in combat, support, or peacetime-your story matters. Let’s get it in print, honor your service, and share your legacy.”

    Distribution Dates & Location:
    Veterans Growing America – Woodbridge, VA
    15001 Potomac Town Pl Unit 130, Woodbridge, VA 22191
    12pm – 5pm

    November 1-2 | November 8-9 | Veterans Day – November 11

    For more information www.wordsofveterans.com

    Contact
    Alex Sebby
    5714945106
    alex@wordsofveterans.com

    Press Release Distributed by PRLog

    Source: Words of Veterans

    Follow the full story here: https://przen.com/pr/33596932