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The 2026 Lighthouse Tech Awards recognition reflects the strength of the TraineryLEARN solution and its differentiation in the market.

RALEIGH, NC, UNITED STATES, March 18, 2026 /EINPresswire.com/ — TraineryHCM™ has received the Finalist Award for Best Innovative or Emerging Tech Solution in Talent Development in the 2026 Lighthouse Tech Awards program. This recognition reflects the strength of the TraineryLEARN solution and the differentiation it brings to the market.

“TraineryLEARN delivers the features that you would expect from an enterprise LMS, with a twist – its integrated Training Management System (TMS) and Coaching Management System (CMS) differentiate it from many other enterprise learning platforms and make it useful for organizations that deliver training and/or coaching to their employees at scale,” said the Lighthouse Research & Advisory Awards Judging Panel.

The newly renamed Lighthouse Tech Awards program highlights HR technology companies serving employers and employees across North America, EMEA, and APAC. Formerly known as the HR Tech Awards, the program evolved this year to reflect its continued growth and influence across the global HR technology landscape. Now in its seventh year, the program recognizes solutions that support workforce hiring, development, performance, and retention.

TraineryLEARN replaces disconnected learning tools with a single system that manages training, coaching, credentials, and learning at scale. It tracks outcomes across all learning programs and modalities, providing a fully integrated view of skills training and the learning & development ecosystem.

While many vendors offer individual LMS or TMS tools, Trainery takes a new approach, viewing talent development as an integrated, rapid-growth ecosystem and a driver of business performance. The unified HCM foundation connects performance, pay, and growth, without silos or complexity.

“With TraineryLEARN, development ties directly to skill gaps surfaced in real performance data. Learning builds capability, capability improves performance, and performance informs compensation. This growth triangle elevates learning from operational tracking to a data-driven approach that turns employee development into tangible business outcomes,” shared Mahesh Kumar, Founder and Managing Director of TraineryHCM.

George Rogers, Chief Strategy Officer at Lighthouse, notes, “HR leaders are navigating constant change. Technology should simplify work, not add complexity. The Lighthouse Tech Awards spotlight providers that are building solutions employers can actually implement, scale, and trust. That clarity is more important than ever.”

“On behalf of our entire team, we are honored to be recognized for our innovative technology. This achievement reflects our commitment to meeting the real-world needs of clients,” said Kumar.

Lighthouse Tech Awards serve as a trusted signal in a crowded marketplace, helping technology buyers identify solutions with proven results and meaningful differentiation. Each submission is rigorously evaluated by an independent panel of practitioners, consultants, and educators to ensure measurable impact, innovation, and practical application in real-world environments.

In partnership with UNLEASH America, Lighthouse is recognizing winners during the UNLEASH America 2026 Conference in Las Vegas, March 17-19.

ABOUT
TraineryHCM is an all-in-one Human Capital Management (HCM) suite that connects performance management, learning and development, and compensation planning in a single platform. Unlike point solutions, TraineryHCM’s four pillars – Performance, TraineryLEARN, CompBldr, and TraineryCORE – share data natively, eliminating silos between HR tools. Learn more at TraineryHCM.com.

Karen Pittenger
Black Olive Communications | TraineryHCM
+1 317-319-1831
email us here

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As industry partnerships emphasize listing visibility, The ReelMap introduces a discovery-based platform focused on how buyers engage before they search

SAN ANTONIO, TX, UNITED STATES, March 18, 2026 /EINPresswire.com/ — The way buyers explore homes is evolving.

Recent industry developments — including the alignment of Compass and Redfin, along with Keller Williams’ collaboration with Zillow — reflect a continued focus on expanding listing exposure, pre-market visibility, and search-based distribution.

These initiatives are designed to increase reach and provide sellers with broader access to potential buyers.

At the same time, consumer behavior is shifting.

Today’s buyers are increasingly engaging with video content, neighborhood insights, and local exploration before defining specific search criteria.

The ReelMap, a real estate technology platform, is introducing a discovery-based model designed to support this earlier stage of the homebuying journey.

“Search remains an essential part of real estate,” said Robert Gomez, founder of The ReelMap.
“However, many buyers are spending more time exploring areas, communities, and lifestyle through video before they begin filtering listings.”

The platform enables real estate professionals to map video content to specific geographic locations, allowing buyers to experience homes, neighborhoods, and surrounding amenities through a visual, location-based interface.

Rather than existing only within social media feeds, content on The ReelMap is structured into a persistent, map-based format that can be revisited and explored over time.

“Video continues to play a growing role in how properties are presented,” Gomez said.
“What is evolving is how that content is organized and how long it remains accessible.”

The ReelMap allows agents and brokerages to build a library of geo-tagged content, including property tours, neighborhood overviews, and local business highlights, all tied to specific locations.

As artificial intelligence and search platforms continue to expand access to listing data, platforms that provide context, perspective, and localized insight are becoming increasingly relevant in the decision-making process.

“In a digital environment where information is widely accessible, context becomes more valuable,” Gomez said.
“Buyers are not only evaluating properties — they are also evaluating the experience of living in a place.”

According to the company, brokerages that adopt structured video discovery early may strengthen how their markets are presented online over time.

“As more content becomes available, the way it is organized will play an important role,” Gomez said.
“Early adoption may help brokerages establish a stronger presence in how their local market is explored by future buyers.”

The ReelMap is currently onboarding agents and brokerages across multiple markets, with a focus on building location-based video ecosystems that support both buyers and real estate professionals.

About The ReelMap

The ReelMap is a real estate technology platform designed to connect property and neighborhood video content directly to geographic locations. The platform enables agents and brokerages to create structured, location-based video libraries that support modern home discovery and enhance how buyers explore real estate markets.

Maribel Gomez
The ReelMap
press@thereelmap.com
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SparrowDesk’s new startup program offers Startups its Enterprise plan to manage support end-to-end, powered by AI; ensuring faster, consistent query resolution.

SAN FRANCISCO, CA, UNITED STATES, March 18, 2026 /EINPresswire.com/ — SparrowDesk, announced the launch of its Startup Program, helping early-stage companies build scalable, high-quality customer support without the cost or complexity of traditional enterprise tools.

Built for fast-moving startups and lean teams, the program gives eligible companies access to SparrowDesk’s AI-powered support system. Startups can now apply to receive up to 90% off SparrowDesk’s Enterprise plan in their first year, along with exclusive multi-year discounts as they grow.

Solving support before it becomes a scaling problem
As startups grow, customer conversations quickly expand across multiple channels and product touch-points. Without the right support infrastructure, founders and early teams often find themselves responding to repetitive queries while trying to build and improve their product.

SparrowDesk’s Startup Program helps put a structured support system in place early, ensuring recurring questions can be handled efficiently with the help of an AI agent while teams stay focused on product development and the complex customer issues that truly require their attention.

A complete support system built for modern startups
The Startup Program provides access to the complete Enterprise plan. It removes the complexity founders often face when managing multiple support tools, workflows, and automation by providing a single support platform that scales as they grow.

Zoona AI, SparrowDesk’s AI agent, is at the core of the platform, resolving routine customer queries 24/7 and handling up to 60% of incoming requests.

Startups in the program get access to:
– Omnichannel inbox to handle email tickets and chat from one place, without juggling apps
– Knowledge base and self-service tools
– Zoona AI agent to automatically resolve routine queries and provide 24/7 support
– AI Copilot to help agents draft responses, summarize tickets, and find answers faster
– Smart Ticket forms to capture the right information upfront and reduce back-and-forth
– Customer portal where customers can submit requests, track tickets, and manage conversations in one place
– Built-in CSAT surveys to measure satisfaction and continuously improve support quality
– Workflow automation and reporting

Startups can go live with a fully operational AI-powered support stack within minutes of onboarding.

Designed to scale with growing support demands
SparrowDesk brings consistency to customer support operations by ensuring every interaction is handled with accuracy and continuity across channels. Zoona AI resolves routine queries instantly, enabling faster and more reliable ticket resolution.

This enables them to manage ticket volumes without operational strain, while teams stay focused on complex escalations, product feedback, and high-impact customer interactions.

By combining AI-driven resolution with human oversight where needed, startups can maintain consistent support quality, faster resolution times, and a reliable support function as they scale.

Availability and application
Applications for the SparrowDesk Startup Program are now open globally. The program is open to early-stage and growth-stage startups across SaaS, e-commerce, fintech, and product-led industries.

Eligible startups can apply directly through the SparrowDesk website. Early applicants will receive priority onboarding and immediate access to discounted Enterprise features.

Apply now: https://www.sparrowdesk.com/startup

Startups accepted into the program can quickly begin streamlining support operations as they scale.

About SparrowDesk

An AI-first help desk from the makers of SurveySparrow that helps organizations strengthen customer relationships through hassle-free, accessible support. The platform simplifies support by reimagining traditional workflows with agentic AI, enabling teams to deliver faster resolutions without sacrificing quality. By combining autonomous AI agents with thoughtful human handoffs, SparrowDesk enables organizations to strengthen customer relationships at scale.

Learn more: www.sparrowdesk.com

Justin George
SurveySparrow Inc
+1 800-481-0410
email us here
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Jan 2026 CableTV.com survey of 1,000 U.S. adults: 92% streaming adoption, $30 avg streaming bill, $147 cable bill, with cost as the top cancellation driver.

DRAPER, UT, UNITED STATES, March 18, 2026 /EINPresswire.com/ — CableTV.com has published The State of TV 2026, an annual snapshot of how Americans watch television and how they feel about what they pay for it. Released February 23, 2026, the report draws on a Pollfish survey of 1,000 U.S. adults ages 18–65, fielded in January 2026 and post-stratified to reflect the general U.S. population.

Streaming has become the standard way Americans get TV. The report finds that 92% use at least one streaming service, and a substantial amount of folks stream their favorite shows and movies on multiple platforms, with 21% of respondents using five or more streamers. When asked what drives everyday viewing, 83% say streaming is their primary source of TV. At the same time, older habits have not vanished. Cable remains the default TV source for 22% of consumers, leaving a meaningful foothold for traditional pay TV.

One reason the market looks so fluid is that consumers move in and out of subscriptions with far less friction than in the cable era. The State of TV 2026 reports that one in three Americans cancelled a streaming service in the past year. Another group behaves differently: Thirty-seven percent of Americans say they rarely cancel streaming subscriptions. That split matters because it suggests two realities at once: a large pool of stable subscribers that platforms can plan around, and a churn-ready segment that treats services as temporary.

Pricing is the primary catalyst for churn, hands down. The survey finds that high cost is the leading reason for canceling a streaming service, cited by 43% of respondents. Nineteen percent of respondents said finishing their show or season was the reason for canceling a subscription. A smaller but important number: advertising accounts for 5% of cancellations. Those reasons point to a marketplace where consumers weigh a monthly fee against immediate utility, then move on.

CableTV.com estimates that streaming households typically spend $20 to $60 per month, with the average being $30. In comparison, cable TV packages average $147 per month. The 2026 State of TV Industry Report cites streaming as the reason for the year’s most persistent tension: Streaming may be fragmented, but it is still viewed as a cheaper option and easier to adjust. A household can easily subscribe to and drop services as needed.
Traditional cable does not appear as a simple casualty, however. The report finds that cable customers tend to stay a long time, with 70% of respondents saying they have had cable for five years or more. That tenure suggests inertia, but it also suggests that cable still solves certain problems better than a stack of apps. The strongest example is sports. In the report, live sports are the top reason for keeping cable, cited by 36% of respondents. Notably, 36% say they would return to cable specifically for live sports.

Cable’s persistence is also tied to bundling, which the report treats as both an economic tool and a convenience story. Half of cable subscribers bundle TV with internet or mobile service to get a better deal. The State of TV 2026 also tests the appeal of hybrid offerings and finds a potential opening: Thirty-six percent say they would consider cable if it included streaming services. That single line captures the strategic direction of many pay-TV efforts—keep the bundle, but modernize it by absorbing app access.

The Industry Report provides one detail that further complicates the “streaming versus cable” debate. Most cable households are not cable purists. The report unveils that 82% of cable customers also pay for streaming services. Customers will use cable as an anchoring service while using streaming services to supplement with streaming exclusives, deep libraries, and on-demand viewing. Meanwhile, the streaming-only household is now common, with 55% of consumers relying exclusively on streaming.

Free ad-supported television has become a third pillar. The State of TV 2026 reports that 42% of Americans use FAST services. That rate matters because it shows how households manage entertainment costs without giving up variety. FAST also changes how audiences discover programming, since free channels and curated streams can replace the passive “channel surfing” once associated with cable. Again, the report still notes that advertising can create friction in paid tiers—5% cancelled for ads—but the broader takeaway is that ads are part of the bargain many viewers accept when budgets tighten.
Cost pressure shows up again when the report looks at the fragility of cable pricing. The State of TV 2026 states that nearly half of cable subscribers say they would cancel if prices increase further. The report pairs that sensitivity with the $147 average cable bill to illustrate late-stage price fatigue. As the total grows, the margin for “extras” shrinks. This dynamic becomes sharper when households compare a rising cable bill to a streaming stack that can be reshaped in minutes, one app at a time.

CableTV.com’s report also points to perceived inefficiency inside traditional packages. It cites research from CableTV.com on cable TV channel bloat, noting that most customers watch only about 8% of the channels in their plan. That statistic helps explain why price increases feel unwarranted: viewers are paying more money for the same amount of content they watch. Streaming services are easier to categorize by library or brand. Households can easily justify their subscription to a particular service.

The report also offers a glimpse into subscribers by the numbers. Netflix has over 325 million paid subscribers and monthly pricing ranging from $7.99 to $24.99. Disney+ is listed with 132 million subscribers and a price range of $11.99 to $18.99. HBO comes in at 128 million subscribers with pricing from $10.99 to $22.99. Paramount+ is listed at 79 million subscribers and $7.99 to $12.99, while Peacock is listed at 41 million subscribers and $7.99 to $16.99.
The 2026 State of TV Industry Report in its entirety is available on CableTV.com and was officially published on February 23, 2026. The report combines Pollfish survey results and CableTV.com expert research into a single document that covers streaming usage, cable retention, FAST adoption, cancellation behavior, bundling preferences, and price sensitivity.

Craig Stirland
CableTV.com
+1 801-708-0318
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